• PROMO PAY DAY- IDR 750K
  • PROMO PAY DAY- IDR 750K
  • PROMO PAY DAY- IDR 750K
  • PROMO PAY DAY- IDR 750K
  • PROMO PAY DAY- IDR 750K
  • PROMO PAY DAY- IDR 750K
  • PROMO PAY DAY- IDR 750K
  • PROMO PAY DAY- IDR 750K
  • PROMO PAY DAY- IDR 750K
  • PROMO PAY DAY- IDR 750K
MPC Markplus Logo
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MPC Markplus Logo
Lean & Agile: AI and China in Focus

Registration and Networking

8.00 AM - 9.00 AM

Opening Ceremony

9.00 AM - 10.15 AM

Hermawan Kartajaya

Opening Speech:

ASEAN in New Geopolitical World

Hermawan Kartajaya

Founder & Chair of MCorp

Roger Wang

AMF-ASEAN Caucus Declaration

Roger Wang

ASEAN Caucus Lead, Asia Marketing Federation

Denny Abdi

HOSTING Keynote Speech

Denny Abdi

Secretary General of the Ministry of Foreign Affairs

Dr. Young-sup Joo

ASEAN PLUS THREE Keynote Speech

Prof. Young-sup Joo

Former Minister, Small and Medium Business Administration (SMBA), South Korea

Francisco Kalbuadi Lay

LATEST MEMBER STATE Keynote Speech

H.E. Francisco Kalbuadi Lay

Deputy Prime Minister of Timor Leste

10.15 AM - 10.30 AM
Coffee Break
AI-Powered Impact
10.30 AM - 11.00 AM
David Sehyeon Baek

AI: The Cybercriminal's Must-Have Toolkit & the First Line of Cyber Defense

David Sehyeon Baek
Founder & CEO of Pygmalion Global (Korea)
11.00 AM - 11.30 AM
Tiger Cao

AI for B2B Brand Building

Tiger Cao
CEO of Kotler Marketing Group
11.30 AM - 12.00 AM
luther t panjaitan

Unveiling the Future of Intelligent Driving in ASEAN

Luther T Panjaitan
Head of Public & Government Relations of BYD Indonesia
Lunch Talk
12.00 PM - 12.30 PM
Prof. Dr. Syed Ferhat Anwar

Al for Business Decision

Prof. Dr. Syed Ferhat Anwar
President of World Marketing Council
12.30 PM - 1.00 PM
Moon Ki Bong

New Equilibrium: Rising Champions in ASEAN

Moon Ki Bong
President of ASEAN Business Center
1.00 PM - 1.30 PM
Masamichi Yazaki

Guinness World Records: AI & Fun Facts

Masamichi Yazaki
Director of Commercial Service, Japan and sea
China-Powered Impact
1.30 PM - 2.15 PM
Tiger Cao

RISING: Brand Globalization Strategies for Emerging Market

by Tiger Cao, CEO of Kotler Marketing Group
Taufik Mcorp
Taufik
Group CEO of MCorp
ASEAN For Impact
2.15 PM - 2.45 PM
Hermawan Kartajaya

KMG ASEAN Case Center Launching

Exploring Business and Learning trom Asia
MarkPlus x Kotler Marketing Group
Hermawan Kartajaya, Founder and Chair of MCorp
Tiger Cao
Tiger Cao
CEO of Kotler Marketing Group
2.45 PM - 3.15 PM

Philip Kotler Center for ASEAN Marketing Award 2025:

INDONESIAN CHAMPION
Taufik, Group CEO of MCorp & Roger Wang, ASEAN Coucus Lead, Asia Marketing Federation
3.15 PM - 3.30 PM
Coffee Break
3.30 PM - 4.45 PM
Moon Ki Bong

Entrepreneurial Marketing in South & Southeast Asia by AMF

Moderated by Roger Wang, ASEAN Coucus Lead, Asia Marketing Federation
Ph.D. Dao Cam Thuy, Lecturer of Marketing & Branding, VNU University
Akarat Ngandee, Head of New Business, APAC Infobip
Dr. Dilhan Sampath Vice President of Sri Lanka Institute of Marketing
Arlene Martinez, CPM Asia President & CEO, Mykartero
Sajid Mahbub Group Chief Executive Officer & Executive Editor of Bangladesh Brand Forum
Dr. Tosit Visalset Entrepreneur and The Right Mentor
4.45 PM - 5.15 PM

Closing Session

H.E. Ambassador Evangeline T. Ong Jimenez-Ducrocq
Permanent Representative of the Philippines to ASEAN*

*Philippines to Chair ASEAN in 2026

December 10 2025 | Glass House & Garden The Ritz Carlton Pacific Place Level 8

Jakarta, Indonesia

ASEAN Marketing Summit will take place at the Ritz-Carlton Jakarta, Pacific Place, Indonesia, on Wednesday, December 4, 2024. As the bustling capital city of Indonesia, Jakarta is the ideal location for this event, being home to the ASEAN Secretariat and embodying the vibrant spirit of Southeast Asia. Jakarta's dynamic business environment, rich cultural heritage, and warm hospitality will ensure an unforgettable experience for all attendees.

Our venue, the prestigious Ritz-Carlton Jakarta, Pacific Place, is renowned for its luxury and elegance. This world-class hotel offers state-of-the-art facilities, exceptional service, and a prime location in the heart of Jakarta's business district, making it the perfect setting for a summit of this caliber.

The Ritz-Carlton Jakarta, Pacific Place